Sustainability doesn’t have to be complex.

Hutani can work with you to break it down into digestible components that focus on the areas of greatest benefit to your organization and help you stay ahead of changes occurring in global business practices. We can team with you on discrete projects, or in an ongoing role as your company’s contracted Sustainability Officer, helping you address the following areas:

Business Planning and Strategy Development

Hutani helps you integrate sustainability into your long-range planning, define goals and set metrics. Here are some ways our proven methodologies can help you start:

• Create sustainability action plans to improve profitability and competitiveness
• Develop metrics to measure sustainability and ROI
• Identify opportunities for new product development
• Analyze current trends and benchmark your organization against the competition

Implementation

Hutani can help you implement tactical measures to improve environmental performance, such as:

• Develop and implement an environmental scorecard for your products
• Improve energy efficiency
• Reduce waste
• Shift to environmentally preferable raw materials
• Carbon footprinting, reduction and offset strategies
• Develop a Green Team

Marketing and Communications

Hutani helps you tell your sustainability story both internally and externally through activities that include:

• Develop communications that explain your strategy and initiatives to your employees and to your external stakeholders
• Create marketing campaigns to highlight your sustainability initiatives to boost sales and give you a greater return on your sustainability investments
• Develop training programs to insure that your current and future employees will understand and contribute to your sustainability plan
• Identify partnership opportunities in the sustainability community that help you leverage resources and raise your profile

Using Hutani as Your Sustainability Officer

Many companies prefer an ongoing presence within their organizations to address environmental issues, but are deterred by the cost of an additional full-time employee. Similar to contracting out legal or accounting work, Hutani can fill the role of your contracted Sustainability Officer. In this position we can:

• Work with your management and/or Green Team to identify appropriate strategies and tactics
• Provide the focus and oversight to drive environmental programs forward with minimal time invested by company personnel
• Act as your company spokesperson, responding to stakeholder questions and requests regarding environmental performance and programs
• Change course quickly to adapt to new priorities as they arise

Hutani provides all the functionality of a full-time environmental director at a fraction of the cost of a full-time employee.

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